Wednesday, September 19, 2012

The Lower North Fork Fire Integrated Social Media Strategy

Looking for an example where a social media strategy was put to the test during a real life type I incident? 

Look no further!

Information has just been released, via, that shares all of the details and statistics behind the successful Lower North Fork Fire "Integrated Social Media Strategy".

Check out: for all the details.

I have reblogged the post below.  Let me know if you have any questions!

The Integrated Social Media Strategy
During the Lower North Fork Fire the Jefferson County Type III Incident Management Team engaged the public using a fully integrated social media strategy.   
This blog post provides access to a number of resources, archives, and documents that explain how the integrated strategy worked.   
We are releasing these statistical and analytical documents in order to share with our local and global community the strategy's many successes and lessons learned. 
If you have any questions about any of this material or how it was obtained please contact us at
Powerpoint Presentation
 Summary Sheets: 
Twitter (@jeffcosheriffco) Documentation and Analysis 
#LowerNorthForkFire Hashtag Documentation and Analysis
Blog ( Posts:
Google Maps, Picasa, Google Docs:
Feedback via Twitter and Email:

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